WILD Profile: Gonzalo Guerechit Ratti, Life Behind the Lens

by: Diego Martínez

June 29, 2012

Who: Gonzalo Guerechit Ratti
What: Professional photographer. His images have been used for advertising in his native Argentina and for international publications such as BUTT.
Where: Buenos Aires, Argentina

Gonzalo Guerechit Ratti, WILD Magazine

What’s on his mind today:
Pictures. I’m going to take some pictures.

What he is currently working on:
Finishing a photo shoot for a local radio station, and thinking of a new one for another client. Also, doing some work for the publicity agency I work for.

What he thinks there is too much of, and too little of:
There are too many lonely people all over the planet. And there is almost no respect.

With whom he would like most to go on a “ tête à tête”:
Laurie Anderson. The Great Laurie Anderson.

What does good energy mean to him:
Being sincere.

What is his most striking moment:
When I fully realized that life is only one.

What’s his earliest memory:
What is memory? Is it a new something?

What cracks him up:
To see refrigerators full of never-eaten rancid food.

What kind of movement he would like to start:
Some movement in which we are transparent. Or maybe I don’t want to start a new movement, we have a lot of things already.

Who represents his “artistic” family:
Laurie Anderson, Björk, Cocorosie, Pet Shop Boys, Jean Michel Jarré, Abba, Ella Fitzgerald, Vangelis, Yma Sumac, Richard Avedon, Henri Cartier-Bresson and many other photographers.

Whom he would you like to grow old with:
With my family and friends. And Heller, my dog.

What would he like to leave to future generations:
Just pictures.

What is his WILD Wish:
To see happy and loyal people much more often.


For more on Gonzalo’s work, visit here.


Picture perfect

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Emerging from the shadows

Mixed media master

Productive week?

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A/V experimentation with Panda Bear

Video stores to dating apps

Dainty with a dose of danger

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