Take Me to the Velodrome

by: Joseph Johnson

From the opening ceremony of London’s 2012 Olympic Games, it was clear the organisers wanted not only to show-off Britain’s sporting talent, but to also remind the world of the amount of incredible music that comes from these tiny Isles. Along with officially commissioned theme songs by groups like Muse and Delphic, there have been some fantastic BBC montages each day, which have married the worlds of sport and music in perfect harmony.

Take Me to the Velodrome WILD Mag

One of the best official songs comes from dance music supremos, The Chemical Brothers, whose track “Velodrome” has been played in the velodrome before every session. As the Brits have dominated in the cycling events in these Games, it only seems fitting to have such a pounding tribute to this awesome arena. The track is synth heaven and is clearly influenced by the work of electronic demigods, Daft Punk and Kraftwerk.

The video, made by digital agency Crystal CG, is the perfect visual accompaniment to the track with graphics that look like they came straight out of the movie “Tron.” The combination of audio and visuals unite to create that stirring sense of excitement that one feels when watching the performance of the awe-inspiring athletes who lock horns in the velodrome. 

Latest Posts

Terraced paddy field in China

Hanging Gardens, Loudi City

Liu Aicheng/Xinhua/ZUMAPRESS.com A farmer tends to terraced [...]

Titania Inglis Installation at Swords-Smith WILD mag

Titania Inglis Installation at Swords-Smith

At the conclusion of New York Design [...]

Danielle Luquet Featured

YSL’s Muse Holds A Couture Auction

This coming fall, Danielle Luquet de Saint [...]

Maison Nue WILD mag

Maison Nue: 4 Girls, Unlimited Projects

Maison Nue is a hybrid. Creative studio, [...]

Oklahoma tornado

How to Help Oklahoma Tornado Victims

At lest 91 people, including 20 children, [...]

Aaron Bondaroff Art OHWOW

Captured Atmosphere

Aaron Bondaroff was one of those characters [...]

fashion shoot Chicago Models Colors

Kaleidoscopic

Tree Wood at Socrates Sculpture Park WILD

New York Design Week: tree wood at Socrates Sculpture Park

After a weekend of tromping around town, [...]

WholeGarment Knitwear WILD Fashion

KOTOBA’s WholeGarment Knitwear

The knitwear brand KOTOBA focuses on merging [...]

David Wojnarowicz journals gay activist AIDS artist the wild magazine arts

The Journals of David Wojnarowicz

Artist, writer, and gay activist David Wojnarowicz was [...]